Download each one and then modify to your business’ needs. It’s smart to make a hard copy and then a few copies of that in case you want to start over.
45 pages of workbook-formatted guidance teaches you blogging best practices while you get the practical work done. Most helpful if you print out a hard copy and work with the digital copy on your computer simultaneously. You want to be able to write in the workbook, but also quickly check out the many links I’ve included in digital form. Just enter your email address in the right here to get the kit.
From the roughest of drafts to a pristine, optimized blog post that engages readers and impresses Google, too.
Free and Low Cost Content Marketing, Business Blog and Website Tools from Other Sources:
BuzzSumo: I use BuzzSumo to dig into your as well as your competitors best performing content. Of course, often a business will boost a post big time, getting lots of shares and skewing the results. Keep that in mind when you’re researching buzz sumo. I also enter the topic in order to see the best performing content surrounding a certain topic. Often that’s found on publisher websites (not your competitors), but if you can weigh in and link to the well shared content, you’re ahead of the game. $79/month to start.
ThriveHive: Full disclosure–my website has been running ThriveHive for two years. It centralizes a small business’s marketing efforts by including a marketing plan, website, blog, email platform and Facebook and Twitter posting. It recently added an autoresponder feature in its email marketing section! This means: no more charges from HootSuite, LeadPage, Constant Contact/MailChimp and others. You can do EVERYTHING a small business needs to do from ONE site. Best of all, the monthly price includes tech and design support. What I can’t do/figure out myself, I submit a ticket. Their support team makes the change within 24 to 48 hours. All this and a bag of nuts for just $250 for the design (WHAT?!!) and an ongoing monthly fee of from $49 to $69. Crazy cheap and simple for small business.
PicMonkey: An incredible image manipulation tool that’s easy to use, contains lots of templates and costs only $30 per year.
UberSuggest: The latest from SEO and digital marketing guru Neil Patel. He bought this tool to support his other businesses but offers it to the rest of us for FREE. Put in your main keywords to find the long-tail and related keywords you should blog on.
Google Trends: An easy way to compare keywords against each other for volume.
Google Alerts: An easy way to know all of the content written about your business, your competitors’ businesses, your products or services and industry. Simply enter the term you want to monitor and Google will send you an email daily with news and other content that contains it.