Resources

Free Tools from Informed Web Content:

IWC’s Business Blog Start-Up Kit: 39 pages of workbook-formatted guidance teaches you blogging best practices while you get the practical work done.

IWC’s Excel Editorial Calendar Template: Complete with four sheets for planning regular posts along with incoming and outgoing guest posts, columns for Facebook and Twitter release dates and forms and more.

Free Tools from other Sources:

Hubspot’s Website Grader  www.grader.com
Analyze and improve your website. Hubspot gives you specific, free advice in a matter of seconds.

Hubspot’s Press Release Grader  www.pressrelease.grader.com
Analyze and improve your press release.

Hubspot’s Blog Grader  www.blog.grader.com
Analyze and improve your blog.

Google Keyword Tool  https://adwords.google.com/select/KeywordToolExternal
Run your URL through this tool and have them recommend keywords for you! They couldn’t make it any easier.