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. . . in 3 steps. Since the psychologists insist that any New Year’s resolution must be achievable, defined and limited, I have a good one for you: The Content Calendar. Don’t vow to blog every day or do a video of your service calls. Just start with the calendar. 1. Get a Content Marketing […]
Last Monday, New York’s Attorney General busted 19 companies for promising to “carpet bomb” the local directories with positive Yelp reviews from real individuals and from false profiles cobbled together Frankenstein-fashion. Once the “carpet-bombing” has been completed, the business directory listing has officially been “astroturfed” with a layer of fake reviews pushing down the negative […]
I know you don’t want to hear it . . . I know you just want me to make your small business SEO work. But understanding these two concepts is key to how you envision your audience, your website and your sales process. In other words, getting these two details down has more power than […]
At least now I will keep these social media cover and profile image sizes FOUND! (If only I could store my SUNGLASSES in cyberspace . . . ) Facebook Image Sizes Facebook Cover photo: 851 x 315 Facebook Profile photo: 180 x 180 Twitter Image Sizes Twitter Header image: 520 x 260 Twitter Profile […]